you're reading...
Cloud Blogs

We live in the NOW.

If you think about the kids coming out of college over the past few years, what are their experiences when it comes to technology?  Its three steps to everything.  Want a new application on their mobile device: find it, install it, and utilize it.

And now that those kids (and even their parents), expect IT to operate in this same way. 

Marketing expects that if they want to start a brand loyalty program, that they should be able to find it in a catalog, install it, and instantly begin getting data on their customers.


Abstracted to a corporate level, what is it that the Enterprise is looking for? 


In the most economical fashion, they want to gain advantage over their competition.  Whether this is through mobilizing their workforce to push information closer to the customer, decreasing design and production timelines, creating service differentiation, analyzing customer data, or gaining first mover advantage.  They want to find a way to differentiate their company in the mind of the customer.


About Michael Elliott

Michael Elliott is a thought leader, cloud strategist and enterprise data center evangelist focusing on data center evolution with particular emphasis on private and hybrid clouds. Michael previously worked as Dell’s Cloud Evangelist representing Dell’s cloud portfolio and vision at customer meetings, media briefings, and industry conferences. Prior to that, Michael held marketing and consulting roles in the storage and telecom industry. Michael currently works for NetApp as their cloud strategist and evangelist. Michael started his career as a mainframe programmer for General Electric and held the role of adjunct professor of marketing at the University of Akron. Michael has a mathematics degree from the University of Cincinnati and an MBA from Pennsylvania State University. Michael’s recent work includes: • Participation in cloud industry panels and private equity discussions relating to the vision of cloud. • Business development activities with a focus on the enterprise data center. • Sales enablement and training on cloud positioning and how cloud impacts hardware and software sales. • Industry conference presentations including the Consumer Electronics Show, Cloud Computing East, Educause, and the Cloud Computing Association. • Presentation at the International Forum on Innovation and Emerging Industries Development in Shanghai, China


No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: