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Private Cloud – Entering the “Slope of Enlightenment”?

Many of you are aware of Gartner’s Hype Cycle and its relevance to technology trends.  I’ve been speaking with analyst, researchers, and customers trying to understand where private cloud should be positioned.  After a lull in private cloud development in 2014, we’re seeing the potential beginnings of the “Slope of Enlightenment” for 2015.  For reference, see how the hype cycle generally works.

Hype Cycle

As time evolves, new technology ideas or products gain a lot of attention (hype) and enter what’s called the “Peak of Inflated Expectations”.  After the attention starts to wane, the new technology tends to get less visibility as companies start to examine how adoption will work for them; referred to as the “Trough of Disillusionment”.  As companies see competitors utilizing the new technology, increased adoption occurs and we enter into the “Slope of Enlightenment”. At some point, the technology becomes widely adopted and enters what is referred to as the “Plateau of Productivity”.

Although I anticipated that 2014 would represent a coming out party for private cloud adoption, it appears that the significant advances and offerings in the public cloud space have actually limited the adoption curve.  And although public cloud adoption has by no means hit a plateau, investment in private cloud will pick up in 2015 as more companies try to reproduce the benefits of public cloud in their own data center development.  We may just be catching the wave of the “Slope of Enlightenment” in private cloud.


About Michael Elliott

Michael Elliott is a thought leader, cloud strategist and enterprise data center evangelist focusing on data center evolution with particular emphasis on private and hybrid clouds. Michael previously worked as Dell’s Cloud Evangelist representing Dell’s cloud portfolio and vision at customer meetings, media briefings, and industry conferences. Prior to that, Michael held marketing and consulting roles in the storage and telecom industry. Michael currently works for NetApp as their cloud strategist and evangelist. Michael started his career as a mainframe programmer for General Electric and held the role of adjunct professor of marketing at the University of Akron. Michael has a mathematics degree from the University of Cincinnati and an MBA from Pennsylvania State University. Michael’s recent work includes: • Participation in cloud industry panels and private equity discussions relating to the vision of cloud. • Business development activities with a focus on the enterprise data center. • Sales enablement and training on cloud positioning and how cloud impacts hardware and software sales. • Industry conference presentations including the Consumer Electronics Show, Cloud Computing East, Educause, and the Cloud Computing Association. • Presentation at the International Forum on Innovation and Emerging Industries Development in Shanghai, China


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